Now this is good… An article combining two of my favorite things: wine and graphic design. It’s not only a useful technique for choosing a wine, but spot on.
Word Play: “Pinot Evil? Ah … cute. Look at those monkeys!”
What to Expect: Would it blow your mind if I told you that these wines were incredible? Well … they aren’t. They’re the same crap as all the stuff above.
Next time you’re looking at 3 different $10 bottles of wine, try the one with “animals doing things” or lots of “white space”.
(via Sloshed: Maybe We Should Be Judging Wines by Their Labels — Grub Street New York by Matthew Latkiewicz)